End-of-Year Fundraising Guide

 

 

#GIVINGTUESDAY

#GivingTuesday is the biggest giving day of the year. It inspires hundreds of millions of people to give, collaborate, and celebrate generosity. Start preparing your nonprofit’s end-of-year fundraising strategy today with these tips and resources for a successful #GivingTuesday campaign.

 

 

 

 

 

Every successful #GivingTuesday appeal employs a call-to-action (CTA) to motivate supporters to donate, volunteer, subscribe or otherwise take action. Learn how to write a clear call-to-action with an ask that inspires engagement.

 

 

 

 

For #GivingTuesday, you don’t have to start your fundraising outreach efforts from scratch. Tap into your current supporter base to help you spread the word. Utilize a peer-to-peer (P2P) style campaign that allows your most engaged supporters to fundraise on your behalf.

 

 

 

 

Use the following one-week guide to improve the results of your last-minute #GivingTuesday campaign.

And if you’ve already been planning, you can use the checklist to make sure you’ve got all your campaign elements in place!

 

 

 

While you’ve put plenty of hard work into the planning and execution of your #GivingTuesday campaign, your job isn’t over until you’ve followed up with your supporters.

Read on for 5 ideas to cultivate strong relationships from day one and retain your new #GivingTuesday donors.

 

 

fundraising & events

 

Preparing your nonprofit for end-of-year online fundraising & events? Here’s our guide to end-of-year event fundraising— including tools for virtual events/online fundraising, tips, & resources!

 

 

 

 

Nonprofits receive 50% of their annual donations over the last three months of the year — and that’s coming right up! If you haven’t already made a year-end fundraising plan, now’s the time to start.

Begin strategizing your campaign with our year-end fundraising checklist.

 

 

 

Do you want to craft a more effective year-end fundraising appeal?

Don’t take a one-size-fits-all approach. Instead of sending a generic message to all of your supporters, you can improve your results by segmenting your donor base and tailoring your message accordingly.

 

 

 

 

Year-end Appeal

 

The end-of-year giving season is upon us! Do you have your year-end appeal planned? Here’s our guide for creating a successful year-end fundraising appeal.

We’ll walk you through do’s/don’ts, best practices, strategic tips, and fundraising inspiration to make the most of your year-end appeal!

 

 

Did you know that 75% of your emails are not even being opened?

In a world filled with content, we’re sharing 7 steps that will help you send emails that stand out.

 

 

 

 

 

Is your organization creating sustainable revenue using a recurring giving model? If not, you’re missing out!

In this post, we share why the recurring giving model is beneficial to adopt, how to launch it, and how to keep it going.

 

 

 

Twelve percent of all charitable giving occurs in the last three days of the year.  Don’t make the mistake of doing too little donor outreach during this critical time!

Here are eight tips on crafting a great year-end email appeal that will get your supporters to click the “Donate” button.