ABN 2017 Fundraising Conference

ABN 2017 Fundraising Conference in Review

Did you know that of 1.41 million registered nonprofits in the US, over 66% of have annual revenues of less than $500,000? Considering the huge role the private sector plays in providing social benefit programs and support systems, it's astounding to realize how much of this sector is under-funded and under-supported.   That's why we get so excited at the chance to support smaller nonprofits in any way we can, and to partner with others who do, such as the…

Diversity multi-ethnic hand tree illustration over stripe pattern background. Vector file layered for easy manipulation and custom coloring.

Peer-to-Peer Crowdfunding Myths & How To Ensure Success

WHY CROWDFUNDING IS VITAL The idea of using the Internet to aggregate a crowd to fund a project is a modern complement to, if not a full-on replacement for, traditional fundraising methods that are aging badly in the non-profit space. Direct mail just doesn’t yield what it used to. Even email is falling off. Nowadays we’re all inundated with too much email. The average nonprofit email campaign has less than 25% open rates and less than 3% click-through rates. (source) …

Business

Why You Should Run Your Nonprofit Like a Business

Nonprofits are critically different from corporations because they are driven by a mission and aim to provide society's needs. Nonprofits are organizations that have a social impact. However, all corporations, whether "for profit" or not, need to solve a problem and create value for others. This value created could be a product or service for potential customers, as seen in the realm of business. But it can also be value in the form of programs and services that benefit hungry…

Google

Utilize Free Tools with Google for Nonprofits

Google for Nonprofits is an excellent free resource for eligible nonprofits. The program provides organizations access to free versions of its tools, products, and tutorials. According to Google, “these tools can help nonprofits find new donors and volunteers, work more efficiently, and get supporters to take action.” The program benefits include: YouTube for Nonprofits Video is an incredibly important and effective tool for nonprofit storytelling, donation appeals, testimonials, and saying thank you to supporters. With a YouTube channel, you nonprofit…

Language

The Language of a Successful Donation Appeal

How can you persuade potential donors to give to your cause above the myriad of organizations asking for support? The wording and language used in your donation appeal is key. A well-crafted donation appeal can be the edge your nonprofit needs to acquire new donors, retain your existing ones, and raise funds for your campaign. A good approach is to utilize words that psychologically appeal to donors, which can lead to higher giving rates. Put your donors at the center.…

Slack

How Using Slack Can Help Your Nonprofit

Tired of the struggle to sift through your unread emails, while relentlessly organizing your conversations and tasks? Slack is the perfect tool to facilitate your nonprofit’s internal communications and take the pressure off your inbox. Image from Slack Help.   What is Slack? Slack is a web and mobile-based communications app in which your nonprofit can engage in team communications over organized channels, send direct messages, share files, and make calls. Everything is searchable. Slack is great for any business, as…

peer-to-peer

PEER-TO-PEER 101: Classic campaigns to get you started

Born from the ubiquitous crowdfunding model, peer-to-peer propels fundraising one big evolutionary leap forward. Reported to be 300x more effective than typical organization-led fundraising, the peer-to-peer model is perhaps the single most exciting and effective new tool available in your development program toolbox. What is Peer-to-Peer? Peer-to-peer (P2P) decentralizes the burden of fundraising from just one person (or team) in your organization to your organization’s greater network. It’s a process of inspiring your supporters to become advocates and fundraise on…

FRB-Universal

Flipcause: A FrontRunner for Nonprofit Donor Management

Software Advice, a resource that provides reviews and research on thousands of software applications, has come up with a definitive list of the top-performing nonprofit donor management products of 2017, and Flipcause was selected as a featured part of their FrontRunners grid in the "Pacesetters" category. From an extensive evaluation process that included reviews of more than 260 nonprofit donor management products, Flipcause is featured among a select group of their 25 recommended software products Flipcause, selected as a Pacesetter of…

Nonprofit Website

6 Best Practices for Any Nonprofit Website

Your nonprofit’s website is the most crucial form of media for your nonprofit to maintain, acting as the face of your organization and the place in which viewers will learn about the nature of your organization. It is also the most utilized venue for supporters to make donations and contributions. Whether you are starting fresh with your nonprofit’s website or undergoing a redesign, it is important to keep in mind some best practices in form and content. Read on for…

LinkedIn Groups

Nonprofit Networking with LinkedIn Groups

What are LinkedIn Groups? LinkedIn Groups are meeting places for those in related industries to share expertise, ask questions, learn new information, network, and engage in conversation. Neil Schaffer, author of Maximizing LinkedIn, calls LinkedIn Groups a “virtual trade show”. But unlike a real trade show, LinkedIn offers countless networking opportunities for your nonprofit for free and at your convenience.  The format of a LinkedIn Group is a discussion board where members can share content and engage in discussion. Here, you…